Pop-Ups to Aid your List Building

 

Pop-ups are a very effective way of getting sign-ups for your mailing list if they are used correctly. We all probably know what pop-up are - those little windows that pop up and open when a visitor clicks a link. Some of the most effective pop-ups appear when a visitor attempts to leave your website.

These pop-ups can be very annoying, or they can be viewed as a great opportunity to get hold of some valuable information. The trick is for you to make your pop-ups seem like they are in the latter category. You should present joining your mailing list as an opportunity not to be missed at any cost.

To make the pop-ups effective for your list building, you should ensure that your pop-up message sounds like they will be missing out on a valuable opportunity – perhaps for ever. That is the way to boost your list building through pop-ups as people will feel compelled to click on them and once they have clicked on them, they are more likely to feel that they may as well leave their details – and then you have them on your mailing list.

Warning!

However, there is a problem with traditional pop-ups because many people these days have pop-up blockers on their PCs. These are free and easily installed, so you have to make a little effort if you want to get around pop-up blockers, but it’s worth it for the boost to your list building.

You can use DHTML pop-ups which cannot be blocked.

 

Adding Pop-Ups To Your Website

You can easily download free software from the internet which will allow you to create DHTML pop-ups. You can do this yourself without the need for professional help so you don’t need to worry about that.

Save your energy for getting your pop-up message just right. What you say in the pop-up is the most important thing. You need to convince visitors to leave their contact information, so how do you do this?

Offer something like a free e-book or report in exchange for their email addresses.

Ensure that your pop-up title includes a powerful keyword linked to your niche. That will also help to boost your search engine rankings.

 

Make your pop-up ad catchy.

Make your headline attractive. Your visitors won’t hang around if you don’t grab their attention right away. Make them excited in a few seconds so that they want to sign up to your mailing list. You can even get software to help you with making these attractive headlines.

Use few graphics or none at all. Your pop-up needs to load quickly or people won’t bother sticking around. A simple, stylish design is best.

Make sure that your pop-up windows have a close option. There’s no point in forcing your visitors to sign up to your mailing list just so your pop-up will go away! People who really didn’t want to sign up with you aren’t going to buy from you. All this will do will give you a bad reputation.

If you use these techniques, your pop-ups should be catchy and compelling and that should ensure that they help your list building efforts.